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Home » Hy-Vee Truck Driver Spreads Joy on the Open Road
Driver Lifestyle & Health

Hy-Vee Truck Driver Spreads Joy on the Open Road

Trucker Talk RadioBy Trucker Talk RadioDecember 15, 2025No Comments2 Mins Read
Hy Vee Truck Driver Spreads Joy on the Open Road
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Barry Carlson, a Hy-Vee truck driver, was celebrated for his 40 years of service with a giant photo of his “helpful smile” on a semi-trailer that he drove into his hometown of Cherokee, Iowa. (Photo courtesy Hy-Vee)

Celebrating Long-Term Employees

CHEROKEE, Iowa — Hy-Vee has recently brought back a beloved tradition that honors its longest-serving employees with larger-than-life portraits showcased on semi-trailers.

Barry Carlson Honored

Among those celebrated is Barry Carlson, a dedicated truck driver for Hy-Vee.

A Heartwarming Homecoming

Carlson not only is featured on one of the trailers but also had the privilege of driving it to his local store in Cherokee, Iowa. Upon his arrival, he was greeted warmly by colleagues, family, friends, and members of the Hy-Vee corporate team. To mark this special occasion, Carlson received a miniature replica of the truck adorned with his image.

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Barry Carlson drives the semi featuring his larger-than-life image into Cherokee, Iowa. (Photo courtesy Hy-Vee)

Rolling Tributes Across the Midwest

A total of 18 trucks displaying the faces of Barry and other employees with over 40 years of service will be hitting the road. These mobile tributes will deliver groceries to Hy-Vee stores across nine Midwestern states, spreading their “helpful smiles” with every mile traveled.

About the Author

Dana Guthrie

Dana Guthrie is an award-winning journalist whose work has appeared in various newspapers, magazines, and books worldwide. She is currently based in the Atlanta, Georgia area.

Driver HyVee Joy Open Road Spreads Truck
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