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Home » Celebrating Careers in Trucking: TrueBlue’s Fourth Annual Respect the Drive Month
Trucking Business & Careers

Celebrating Careers in Trucking: TrueBlue’s Fourth Annual Respect the Drive Month

Trucker Talk RadioBy Trucker Talk RadioJuly 12, 2025No Comments3 Mins Read
Celebrating careers in trucking: trueblue's fourth annual respect the drive
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TACOMA, Wash.

Sept. 30, 2024 /PRNewswire/ — TrueBlue (NYSE: TBI), a prominent provider of specialized workforce solutions, alongside Centerline Drivers, a TrueBlue subsidiary recognized as one of the most esteemed partners in the transportation sector, marked its fourth annual “Respect the Drive Month.” This initiative is dedicated to appreciating the significant contributions of truck drivers across the country. Additionally, the company unveiled a customer awards program to honor businesses that support the trucking sector.

Significance of “Respect the Drive Month”

Centerline Drivers established “Respect the Drive Month” to pay tribute to truck drivers, particularly crucial as the industry grapples with a reported shortage of approximately 60,000 drivers, as per the American Trucking Association. The findings from Centerline’s State of Trucking 2024 survey highlighted the struggles, with nearly 25% of drivers indicating feelings of underappreciation as a primary reason for contemplating career changes this year.

Celebrating Drivers’ Contributions

“Our drivers are the heartbeat of our organization, delivering excellence mile after mile. Their commitment, skill, and relentless dedication keep our business thriving and our customers satisfied,” stated Jill Quinn, President of Centerline Drivers. “Through Respect the Drive, we not only acknowledge our drivers but celebrate their remarkable contributions both this month and daily. They truly are the unsung heroes of our economy.”

Introduction of Customer Awards Program

This year, in conjunction with the observance, Centerline launched the Respect the Drive Customer Awards program, featuring various categories to appreciate companies that exemplify leadership in safety, inclusivity, and promoting a positive environment for drivers. The award categories include:

  • Open Road Award: Acknowledging efforts to enhance industry inclusiveness.
  • Driver Culture Award: Celebrating organizations that foster a supportive atmosphere for drivers.
  • Safety Award: Honoring ongoing commitments to driver safety and training.
  • Respect the Drive Award: The premier accolade, encompassing all elements of safety, inclusivity, and corporate culture.

Year-Round Commitment to Drivers

Centerline remains dedicated to recognizing and celebrating the hard work and accomplishments of its drivers year-round. Through initiatives like Respect the Drive, the company acknowledges the commitment, loyalty, and crucial role these drivers play in supporting its customers.

About TrueBlue

TrueBlue (NYSE: TBI) stands as a leading provider of specialized workforce solutions, assisting clients in achieving business growth and enhancing productivity. In 2023, TrueBlue served 67,000 clients and connected approximately 464,000 individuals to employment. Its PeopleReady segment focuses on on-demand industrial staffing, while PeopleScout provides recruitment process outsourcing (RPO) and managed service provider (MSP) solutions across various industries. PeopleManagement delivers contingent staffing and commercial driver services. For more information, visit trueblue.com.

About Centerline Drivers

Centerline Drivers facilitates connections for over 4,500 drivers each year with Fortune 1000 and mid-sized companies. Since its inception in 1975, Centerline has been committed to delivering exceptional staffing services to fleet operators and good job opportunities to qualified drivers. They operate a nationwide network with branches in 40 U.S. markets and a centralized service operation. Centerline is a part of TrueBlue (NYSE: TBI), a global leader in specialized workforce solutions. Recognized as a top workplace for women by Women in Trucking from 2019 to 2023 and a Top Workplace by Energage in 2021 and 2022, more details can be found at centerlinedrivers.com.

View original content to download multimedia: here.

SOURCE: TrueBlue, Inc.

Annual Careers Celebrating Drive Fourth Month Respect trucking TrueBlues
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